Nölting GmbH gains international client: The world’s leading supplier of obstruction light systems, Dialight BTI A/S in The Windfair Newsletter

Hamburg, 4 Oct. 2012: Dialight BTI A/S, subsidiary of Dialight PLC, chooses Nölting GmbH for its specialized marketing concept for the wind power industry and sales expertise in the German telecommunications market. “Nölting GmbH’s targeted network of

We made a deliberate decision in favour of Nölting GmbH’s marketing concept and selected the modules Marketing and Active Sales. The crucial factor for us was quick access to PR channels – as well as targeted appearances at conventions as early as 2012. Nölting GmbH has exactly the right partners in its portfolio for presenting Dialight BTI A/S to the target audience without any extraneous effort and losses. The Columbus Marketing approach allowed us to perfectly stay within our marketing budget,” according to Business Development Director, Claus Larsen.

Our marketing concept includes joint appearances at the 21st Wind Energy Days in November 2012 and the 2nd Offshore Days in late March 2013. It is critical to professionally present the client in person, to clearly set him apart from the competitors in the market. We have convinced Dialight BTI A/S to take an unconventional route with us. I am very happy to have found such a company in Dialight BTI A/S,” concludes Vincent Nölting, Managing Director of Nölting GmbH.

About BTI Light Systems


BTI Light Systems A/S has roots going back to 1889 where we first started out as a supplier to the marine industry.

Today our core competencies are signalling and safety equipment based on the latest technology and designed to withstand harsh weather and environmental conditions.


For several years BTI has provided state-of-the-art obstruction light solutions for wind turbines.
We have broad experience with both land based installations as well as off shore and our reference list encompass most of the leading vendors of wind turbines as well as many of the biggest energy companies.


The BTI obstructions light systems are to be found on wind turbines in many countries across the globe and in recent years we have become the biggest provider of obstruction light solutions to the fast growing industry of off shore wind turbines. This means we are very familiar with the design related requirements as well as the safety measures required in this environment.

Nölting GmbH

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